It's an honor to update and modernize a logo for an established business while staying true to their brand's trusted reputation.
Capital Iron Solutions - Made At Logical Position
For Capital Iron Solutions, I increased legibility, streamlined the flow of information, incorporated meaningful colors, and provided file types that will enable them to utilize their new logo in all of their digital and printed marketing.
Capitol Shakespeare’s logo re-design was especially sensitive as their original logo was created by someone who was a beloved member of their group that had passed away. For this reason, it was important to them to not only keep elements of their brand identity, but to celebrate and honor the foundations of the original design within their logo re-design. I was able to re-interpret the elements while staying true to their original concept, giving them a modern updated look and delivering flexible filetypes that would make it easy for them to implement their branding across a wide variety of collateral.